question
Q. How does UNHCR communicate its funding needs to the public?
The categorization, quantification, and representation of refugees through data substantially shape the international narrative on forced displacement as a vital medium for communication and advocacy for fundraising.
Donors primarily rely on information derived from country operational planning (COP) and additional reports to monitor UNHCR's fiscal accountability. The data produced through the COP process serve as the primary source for what UNHCR presents as evidence to guide the operational and financial decisions on UNHCR's work.
These data, carefully selected and refined for mass consumption, become integral parts of rapidly circulated communication products to inform the wider public about UNHCR's relief efforts and the realities of displaced people's lives. UNHCR describes humanitarian communication as a 'conscious act of evidence-making through media and public relations to generate empathy, mobilise action, and garner interest in global forced displacement and statelessness. These products include video and photo stories, tweets, and posts on platforms such as Facebook, Instagram, and YouTube. These materials are primarily crafted by UNHCR's Public Information and External Relations section. The goal is to publicly represent the elements and principles of UNHCR's work. Teams in Geneva, Copenhagen, and Brussels, Donor Focal Points, Private Sector Partnerships (PSP), the European Union (EU Visibility), and the Brand Team, as part of the Corporate Communication section, all contribute to donor, partner, and UNHCR Visibility.

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Shadows of Data-Fiction
The visual does not suggest anything about the organization’s existing budget for education, how many children within the schooling age group are registered with UNHCR, the reasons for school dropouts or how many of them are enrolled in schools as a result of public, government or private sector donations to the organization. Furthermore, it provides no information or the possible resource implications and effect of UNHCR’s budget on providing refugee children with access to school, the source of the baseline population and financial data that UNHCR uses to make such calculations. Each figure concerns similar factors regarding a particular assumption about the impact of the organization’s humanitarian assistance delivery: number of births in the country of asylum, persons in need of medical services, overall refugee and asylum seeker population, age group as factors of resource allocation for education, shelter, and medical assistance, etc.
Questions:
How does UNHCR decide which aspects of its work to highlight in public reports and presentations?
To what extent does UNHCR include challenges related to systemic biases, infrastructure, and failed projects in its public narratives?
How does UNHCR maintain transparency and honesty while managing the positive portrayal of its work?
What measures does UNHCR take to ensure that its public image accurately reflects its operations, successes, and challenges?
How does UNHCR plan to improve its communication about the challenges it faces, especially those pertaining to systemic biases, infrastructure, and failed projects?

